Improve Customer Service in Your Small Business
Whether you have handfuls or hundreds of customers on a day-to-day basis, getting to know the people walking through your door can be a key to keep them coming back. Taking the time to get to know your customers can be the extra push some people need to come back to your company time and time again. After all, customers love to feel appreciated. Since today (January 18, 2017) is Get to Know Your Customers Day, here are a few ways to get to know your customers a little better.
Host an Event
Who doesn’t love mingling and free food? Events are a great way to invite your customers to your space and get to know them outside office hours. By hosting an intimate event, you get the opportunity to talk to each guest there and learn about their likes and dislikes. Get creative with your event to attract your customers – and potential clients!
Engage on Social Media
Technology opens up so many doors for us, yet we rarely take full advantage. Turn to social media to get to know your customers by asking questions. You can post surveys or polls on Facebook or Twitter and ask customer questions that are pertinent to your business. You can ask what they’d like to see more of, how you can improve, and what they like most about your company. You’ll gain a lot of insight with this easy, zero-cost tip!
Keep Up with Review Sites
Love ‘em or hate ‘em, review sites are here to stay. Head to the main review sites in your industry (Yelp, TripAdvisor, etc.) and read through some of the reviews – both positive and negative. You can thank those who left a good review. Extend a hand to those who left a negative review by asking them to try your business again with a complimentary or discounted service. With any hope, they will have a much better experience the second time around and alter their review.
While you’re focused on getting to know your customers, let the experts handle your business insurance policies. Contact Chambers & Company Insurance Brokers to get started on your tailored policy.